China: third-party ecommerce services market to increase at 20.91% CAGR by 2018

Friday, 19th September 2014

The Chinese third-party ecommerce services market is expected to expand to 20.91% CAGR by 2018.

"Ecommerce services market in China is divided into five: digital marketing, finance and payment, software and IT systems, fulfilment and customer services."

"One of the major emerging trends in this market is the blurring of the line between ecommerce and commerce because sales channels are being integrated and customers are having a consistent experience across all channels."

"One of the major drivers in the market is the increased number of customer touch points. The buying preferences of customers are changing with technological improvements, which have generated the need for more online sale channels."

More info here.

The Chinese third-party ecommerce services market is expected to expand to 20.91% CAGR by 2018, according to recent findings.

The same source mentions that the ecommerce services market in China is divided into five: digital marketing, finance and payment, software and IT systems, fulfilment and customer services.

One of the major emerging trends in this market is the blurring of the line between ecommerce and commerce because sales channels are being integrated and customers are having a consistent experience across all channels, according to the ‘The e-Commerce Services Market in China 2014-2018’ report issued by the market research agency Market Research.

According to the report, one of the major drivers in the market is the increased number of customer touch points. The buying preferences of customers are changing with technological improvements, which have generated the need for more online sale channels.

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Low prices, free delivery options – main criteria when selecting e-tailers

Thursday, 11th September 2014

Consumers buying goods and services digitally tend to research online and choose retailers with convenient prices and free delivery services.

"They make online orders from their PC, pay with credit cards and prefer fast delivery. The global distance selling sector will grow by more than 10% per annum by 2020."

"In Asia Pacific, ecommerce has been spurred by increased internet access, by traditional retailers and start-ups embracing the opportunities of offering their goods online in shops and marketplaces, and by an ever expanding middle class in emerging markets. It resulted in market developments as Japan, South Korea, Australia, India and China, which saw growth rates ranging between 5% and 42% in 2013."

"More than 90% of people having online access in China, Japan and South Korea are distance selling customers. They are predominantly young, highly educated and from urban areas. Consumer electronics, books, clothing and apparel and food are the online products most purchased in Asia Pacific."

"British and German consumers use distance selling the most (94%) while consumers in India or Mexico are more reluctant to order from home and online. European consumers also place more orders per year (29 in UK, 18 in Germany) than their counterparts in emerging markets (9 in India or 6 in Brazil)."

More info here.

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