Source Searchenginejournal.com

Over 70% of customers would rather get out of a business meeting in order to buy products online or would shop in their mobile device or laptop during the meeting.

"Moreover, 73% of the respondents claim that they shop on Cyber Monday and over 90% of the consumers are influenced by Cyber Monday, reportedly due to advertising done by retailers."

"In 2013 Cyber Monday Sales were greater than Black Friday sales and this trend is predicted to continue in 2014."

"Almost half of the surveyed consumers (46.39%) said that they shop in the morning. Others either do it in the evening (29%) or the afternoon (25%). Over 40% said that they shop online daily, while 30% said they shopped online at least once a week. On the other hand, only 7 respondents said that they do not shop online. 75% of the consumers said that what they value the most is the ability to buy groceries online whereas clothing ranks second, and electronics take third place."

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Source Smartinsights.com

The pace of global online shopping growth is slower than expected.

"Moreover, regular and frequent online purchasing, defined as buying online most days, has increased from only 5% in 2011 to 7% in 2014"

"Brick-and-mortar retail continues to play a central role in the purchase decision, with 65% of internet users surveyed reporting that they visited physical stores to get informed about their purchase. Additionally, 6 out of 10 people use mobile phones or tablets when visiting physical outlets and the number of people who purchase online infrequently [classed as once a month] has grown from 59% to 89% since 2011."

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The pace of global online shopping growth is slower than expected, according to the ‘Connected Shopper’ report issued by the activation agency Geometry Global.

Moreover, regular and frequent online purchasing, defined as buying online most days, has increased from only 5% in 2011 to 7% in 2014, sys-con.com reports.

Brick-and-mortar retail continues to play a central role in the purchase decision, with 65% of internet users surveyed reporting that they visited physical stores to get informed about their purchase. Additionally, 6 out of 10 people use mobile phones or tablets when visiting physical outlets and the number of people who purchase online infrequently [classed as once a month] has grown from 59% to 89% since 2011.

The PECOS4SMEs project has launched a small scale survey on Search Engine Marketing and Search Engine Optimisation in order to determine the level of SEO/SEM awareness of EU SMEs.

Please help us by completing the survey here: http://ec.europa.eu/eusurvey/runner/SEOSEM

To find out more about how PECOS4SMEs can help SMEs increase revenue from cross-border sales, please visit our web site: www.pecos4smes.eu or make access the e-Commerce Genie to learn how to improve your e-Commerce strategy through simple steps: http://pecos.dcnet.eu/