Belgium: m-commerce to reach over EUR 213 mln in 2014
Tuesday, 23rd September 2014
Mobile commerce in Belgium is set to hit EUR 213 million until the end of 2014, accounting for 9.7% of total ecommerce sales, predicted to reach EUR 2.2 billion in 2014.
"The 5 most popular product categories sold via mobile devices in Belgium are clothing, furniture and home decoration, tourist activities, toys and beauty products. Online sellers offer their website either with responsive design or develop a separate app to adapt to shopper’s demand to shop on their phones."
"Belgian ecommerce is not on the same track with surrounding countries and is rather seen as a playground for international companies which take in more and more ground."
More info here.
Global m-wallet market to value USD 1.6 trillion in 2018 - report
Monday, 22nd September 2014
The global mobile wallet market is expected to reach USD 1.6 trillion by 2018, growing at a CAGR of 30.7% from 2012 to 2018.
"Mobile commerce is anticipated to be the leading segment until 2020, which will be then followed by mobile money transfer and mobile ticketing."
"EMEA (Europe, the Middle East and Africa) is expected to be the largest market for the mobile wallet industry in 2018. The EMEA region in 2011 accounted for over 40% of the global revenue share. The Asia-Pacific region is expected to witness the fastest growth in terms of revenue over the forecast period, and is expected to grow at a CAGR of 31.0% from 2012 to 2018 in this geography. The reason behind the rapid growth in these regions was the rising public acceptance of mobile wallets in Europe, as well as the overall dense population in Africa. The European market for mobile wallet services is developing rapidly, with substantial momentum in NFC wallet services and miscellaneous launches of non-NFC wallet services pertaining to mobile-wallet, the study shows."
More info here.
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